American Road Trip Talk

Freshwater Fishing Museum Part 1

Like any good fish story, the tale of the National Freshwater Fishing Museum located in the wooded Lakeland of northwest Wisconsin is about a big one…that didn’t get away. Emmett Brown, the current director of the Museum, takes us on a two part tour of this remarkable and growing collection of freshwater fishing memorabilia, hall of fame for the greatest fishermen and women and even home to over 100,000 lures, rods and reels. For a full article about the museum and a collection of photos, check out our Winter 2014 issue of American Road Magazine. In this first of two parts, Emmett tells us how a famous distillery was behind the opening of the museum and he’ll describe a part of the display that might even make old Noah step off the ark for a look!